Ametra blog
Here we cover all things color—from Pantone product spotlight and how-to guides, to marketing and branding, color education and news.
Product Spotlight
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How Pantone Builds Quality and Client Trust
In the fast-paced world of design, consistency and precision are non-negotiable. Whether you’re working in graphic design, interior design, fashion, or print production, delivering accurate and visually harmonious results is...
How Pantone Builds Quality and Client Trust
In the fast-paced world of design, consistency and precision are non-negotiable. Whether you’re working in graphic design, interior design, fashion, or print production, delivering accurate and visually harmonious results is...
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Choosing the Right Pantone Guide
When it comes to professional color management, choosing the right Pantone guide can make all the difference. Whether you're working in design, printing, or branding, Pantone offers tailored solutions to...
Choosing the Right Pantone Guide
When it comes to professional color management, choosing the right Pantone guide can make all the difference. Whether you're working in design, printing, or branding, Pantone offers tailored solutions to...
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Get Radiant Finishes with the Pantone Metallics...
The Pantone Metallics Guide Coated offers 655 metallic colors, perfect for adding luxurious, reflective finishes to packaging, branding, and marketing materials. Achieve dazzling, consistent results with Pantone’s premium metallic shades....
Get Radiant Finishes with the Pantone Metallics...
The Pantone Metallics Guide Coated offers 655 metallic colors, perfect for adding luxurious, reflective finishes to packaging, branding, and marketing materials. Achieve dazzling, consistent results with Pantone’s premium metallic shades....
Marketing and branding
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What colors are best for food packaging? Design...
Unlock the power of food branding: explore the role of color in shaping consumer behavior and stay ahead with the latest food packaging design trends and tips
What colors are best for food packaging? Design...
Unlock the power of food branding: explore the role of color in shaping consumer behavior and stay ahead with the latest food packaging design trends and tips
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How to choose colors for an e-commerce website
Elevate your e-commerce design: Discover the latest best practices and expert tips for crafting engaging online shopping experiences that convert.
How to choose colors for an e-commerce website
Elevate your e-commerce design: Discover the latest best practices and expert tips for crafting engaging online shopping experiences that convert.
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How to adapt brand color palettes for different...
Master the art of color localization to create culturally sensitive brand identities and enhance global brand recognition.
How to adapt brand color palettes for different...
Master the art of color localization to create culturally sensitive brand identities and enhance global brand recognition.
Articles about color
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10 color combinations that always work together
Discover the secrets of color harmony with Ametra's expert guides and tools. Learn how to create stunning color combinations that always work together.
10 color combinations that always work together
Discover the secrets of color harmony with Ametra's expert guides and tools. Learn how to create stunning color combinations that always work together.
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The history of color in art: Popular shades thr...
Discover the captivating world of color history and its influence on art, fashion, and design through different eras in this ultimate guide
The history of color in art: Popular shades thr...
Discover the captivating world of color history and its influence on art, fashion, and design through different eras in this ultimate guide
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The psychology of red: Why it symbolizes passio...
Uncover the psychological and emotional connotations associated with the red color meaning.
The psychology of red: Why it symbolizes passio...
Uncover the psychological and emotional connotations associated with the red color meaning.
Color Education
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10 color combinations that always work together
Discover the secrets of color harmony with Ametra's expert guides and tools. Learn how to create stunning color combinations that always work together.
10 color combinations that always work together
Discover the secrets of color harmony with Ametra's expert guides and tools. Learn how to create stunning color combinations that always work together.
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The history of color in art: Popular shades thr...
Discover the captivating world of color history and its influence on art, fashion, and design through different eras in this ultimate guide
The history of color in art: Popular shades thr...
Discover the captivating world of color history and its influence on art, fashion, and design through different eras in this ultimate guide
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The psychology of red: Why it symbolizes passio...
Uncover the psychological and emotional connotations associated with the red color meaning.
The psychology of red: Why it symbolizes passio...
Uncover the psychological and emotional connotations associated with the red color meaning.
How-to
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How to use the color wheel to create perfect pa...
Master the color wheel with our ultimate guide. Get expert tips on creating color palettes that enhance your designs and projects.
How to use the color wheel to create perfect pa...
Master the color wheel with our ultimate guide. Get expert tips on creating color palettes that enhance your designs and projects.
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How color perception changes under different li...
Discover how light and color interact in our guide. Learn the principles behind color perception and its changes under different lighting conditions.
How color perception changes under different li...
Discover how light and color interact in our guide. Learn the principles behind color perception and its changes under different lighting conditions.
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The importance of color contrast in design and ...
Understand the importance of color contrast in design and accessibility. Read our how-to guide for practical tips and best practices.
The importance of color contrast in design and ...
Understand the importance of color contrast in design and accessibility. Read our how-to guide for practical tips and best practices.
